Preferred Futures & Strategic Planning Peter considers that successful strategic planning should :
1. Examine long term possibilities and opportunities as part of the process of strategic planning , for 70% of the products services and technologies of the year 2020 have yet to be invented. Successful organisations will be those who first and best innovate these products and services, thereby getting to the future first.
2. Avoid being too problem-centred, focussing primarily on the removal of undesirable elements from the future, and not being mission-directed enough, seeking the realisation of desirable elements; that most organisations and nations are over-managed and under-led: leadership spends too much time in the engine room and not enough on the bridge, too much time on the urgent and not enough on the important.
3 Be informed by heart knowledge as well as head knowledge.
4. Accompany an investment in foresight in the planning process with equal investments in insight ,what is one's destiny, and in hindsight, learning from the past.
5. Plan for future and emerging value systems and ethical environments, so that organisations are not surprised and traumatised by value shifts which could be foreseen and planned for .The values of 2020 define what will become valuable in 2020, and therefore inform the innovation of products and services, to supply the markets of 2020 .
5. Encourage organisations to market their becoming instead of their being: what they want to become rather than what they currently are, so that they can nurture long term loyal and mutually beneficial relationships with potential customers , suppliers and shareholders who share their aspirations.
6. Avoid planning which is too influenced by trend analysis and not sufficiently by scenarios of the future, and particularly preferred future scenarios which directed towards the creation of sustainable prosperity for future generations.
7. Assess performance by the quadruple bottom line. Prosperity exists in four forms : economic, ecological, social and cultural, and the creation of sustainable prosperity involves simultaneous maximisation of prosperity in all these four forms. 
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